growth-funnel
SolidWhen the user wants to plan growth using the AARRR framework, diagnose growth bottlenecks, or map actions across the customer lifecycle. Also use when the user mentions "growth funnel," "AARRR," "pirate metrics," "acquisition activation retention," "customer lifecycle metrics," or "growth framework." For retention tactics, use retention-strategy.
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Quality Score: 94/100
Skill Content
Details
- Author
- kostja94
- Repository
- kostja94/marketing-skills
- Created
- 3 months ago
- Last Updated
- today
- Language
- N/A
- License
- MIT
Similar Skills
Semantically similar based on skill content — not just same category
growth-strategy
Designing growth strategy or GTM plans - Planning experiments and A/B tests - Optimizing activation, retention, or referral flows
growth-loop
Retention, expansion, and advocacy strategy that maximizes customer lifetime value through structured lifecycle programs. Use when: retention strategy, customer retention, expansion strategy, churn prevention, customer success, NRR, upsell, advocacy program.
plan-funnel
Models business funnels with numeric targets — works backward from a revenue goal to the required traffic, conversion rates, and unit economics, with every target carrying a baseline and justification. Use to set growth targets, model an LTV:CAC funnel, or check whether the numbers behind a plan actually work. Not for prioritizing what to build (use prioritize) or diagnosing a metric decline (use diagnose). For channel-level campaign planning, see plan-campaign.
funnel-flow-architecture
Architecting cross-tool conversion flows that match audience and stage. Landing page to lead magnet to nurture sequence to offer to advanced funnels. Honest about silo-funnels (every tool standalone), kitchen-sink-funnels (every audience squeezed through one path), and matched-funnels (architecture matched to audience-and-stage) patterns. Triggers on funnel design, conversion architecture, marketing funnel, growth funnel, lifecycle architecture, nurture sequence design, multi-tool funnel orchestration. Also triggers when the team's growth tools are working individually but not together, when audience segments share one nurture path, or when a funnel is being architected from scratch.
revenue-analytics
Revenue analytics architecture - ARR / NRR / GRR decomposition, cohort retention, expansion drivers, segment economics, and CAC payback diagnostics. Use when: revenue analytics, ARR waterfall, NRR analysis, GRR, expansion analysis, cohort revenue retention, CAC payback, magic number, segment economics, revenue diagnostics.