email-lifecyclelisted
Install: claude install-skill hyperfx-ai/marketing-skills
# Email Lifecycle
End-to-end lifecycle email — pick the right provider for the job, build the audience, draft the sequence, launch, and measure. Cross-provider patterns at the top; provider-specific tool calls below.
## Out of scope — defer to other skills
| Request | Send them to |
| --- | --- |
| Cold outbound to people who haven't opted in | `cold-email-outreach` |
| Generating images for email creatives | `image-generation` |
| Generating ad creatives that run alongside the lifecycle program | `ad-creative-generation` |
| SEO research / blog content for the newsletter | `seo-research` |
## Requirements
- **Hyper MCP installed and connected.** [https://app.hyperfx.ai/mcp](https://app.hyperfx.ai/mcp)
- **At least one of these providers** connected at [https://app.hyperfx.ai/integrations](https://app.hyperfx.ai/integrations):
- **Klaviyo** — ecommerce, Shopify-heavy lists, behavioral triggers off purchase / browse data
- **Resend** — product-led / SaaS / dev tools, transactional + lifecycle on the same domain
- **Beehiiv** — newsletters, paid-tier subscriptions, content-driven lists
- **Gmail** — small / personal lists, founder-mode broadcasts, ops emails
If none of those tool prefixes (`klaviyo_*`, `resend_*`, `beehiiv_*`, `gmail_*`) appear in the agent's tool list, stop and tell the user to enable the Hyper MCP and connect the provider they intend to use.
## Provider selection
The wrong provider is the most common reason a lifecycle program fails. Pick firs