growth-hacking-tacticslisted
Install: claude install-skill LeadMagic/gtm-skills
# Growth Hacking Tactics
## Overview
Growth hacking isn't "one weird trick to 10x your users." It's a systematic
approach to finding and scaling the highest-leverage growth levers through
rapid experimentation. The mistake: copying tactics without understanding
the underlying growth model. A tactic that works for a consumer social app
(viral invite loop) will fail for enterprise SaaS (sales motion). This skill
covers growth loops, viral mechanics, referral flywheels, PLG hacks, and the
experimentation framework to find what works for YOUR product.
## When to Use
Trigger phrases: "growth hacking", "growth loops", "viral growth", "growth
experiment", "referral flywheel", "growth tactics", "low-cost acquisition",
"PLG growth hack", "how to grow faster", "growth model"
## Authoritative Foundations
### Brian Balfour — Growth Loops vs Funnels
Funnels are linear: acquire → activate → retain → revenue → refer. Loops
are circular: the OUTPUT of one cycle becomes the INPUT of the next. Growth
loops compound. Funnels don't. Every great growth company has a dominant
growth loop.
### Sean Ellis — Hacking Growth Process
1. **Analyze:** Data. Find the biggest opportunity.
2. **Ideate:** Brainstorm experiments. Score with ICE (Impact, Confidence, Ease).
3. **Prioritize:** Run highest-ICE experiments first.
4. **Test:** Run the experiment. Measure result.
5. **Scale:** Kill what failed. Double down on what worked.
### Andrew Chen — The Cold Start Problem
Networked products have a "col