TOMK-CMD

case-study

Turn a project brief into a published case study (cs + en MDX, numbers from content/facts.json, JSON-LD, OG image, listing card). Use whenever the user mentions a case study, reference, "reference", "případová studie", "portfolio", "napiš o projektu X", "přidej Iterus/Innea/STAMIQ/tender-radar na web", or wants to show proof of work — even when they just paste project notes.

i18n

Everything about locales on the Iterus site — adding a language (de, …), keeping cs/en parity of messages and content, translating pages, fixing hreflang/routing, running and repairing the parity check. Use whenever the user mentions translation, "překlad", "přelož", "němčina", "DE verze", "chybí anglická verze", locale, hreflang, next-intl, or when check:i18n fails.

AI & Automation Listed

seo-geo

SEO and GEO (generative-engine optimisation) for the Iterus site — JSON-LD/schema.org, metadata, sitemap/robots, llms.txt, answer-first structure, entity consistency, IndexNow, Lighthouse SEO fixes. Use whenever the user mentions SEO, GEO, "aby nás doporučovaly LLM/ChatGPT/Perplexity", structured data, schema, sitemap, robots, llms.txt, Search Console, Seznam, "viditelnost", or when a page is added or its content changes significantly.

web-page

Create or restructure a public page/route of the Iterus website in both locales (cs + en) with metadata, hreflang, JSON-LD, navigation, sitemap entry, tests and PR evidence. Use this whenever the user asks for a new page, route, landing page, section, "stránka", "podstránka", "landing", "přidej do menu", or wants to redesign an existing page — even if they only describe the content and never say "page".

release

Ship a change to production safely — pre-release checklist, merge, deployment verification on iterus.cz/iterus.io, post-release smoke tests, IndexNow ping, Linear and changelog housekeeping. Use whenever the user says release, deploy, "nasaď", "pusť to ven", "merge a nasazení", go-live, "spusť web", "hotfix", or asks whether a PR is safe to merge.