gtm-contextlisted

# GTM Context Create the shared source of truth at `.agents/gtm-context.md`. Keep it factual, compact, and useful to sales work. ## Workflow 1. Check for `.agents/gtm-context.md`. If it exists, read it and ask what changed. 2. If it does not exist, inspect available product docs, CRM definitions, call notes, website copy, pricing, and customer evidence. 3. Draft from evidence before asking questions. Mark every unsupported claim as `Unknown` or `Hypothesis`. 4. Ask only for gaps that materially affect targeting, qualification, or deal execution. 5. Save the result using [the context template](assets/gtm-context-template.md). 6. On substantive updates, increment the document version and prepend a dated changelog entry. ## Evidence Rules - Separate **Verified**, **Inferred**, and **Unknown** information. - Preserve source links or internal source names for proof, customer language, and performance claims. - Do not turn an aspiration into a customer fact. - Do not store credentials, raw personal data, or confidential customer details in shared context. - Treat frameworks as optional language, not evidence. - Label suggested owners, dates, thresholds, and process definitions as `Proposed` or `Unknown` until an authoritative source confirms them. ## Minimum Useful Context Capture enough to answer: - What is being sold, to whom, and for which costly problem? - What GTM motion and sales cycle are in use? - Which roles use, champion, approve, buy, block, and implement? - What