linkedin-dm-outboundlisted

# LinkedIn DM Outbound Builds connection-adjacent DM outreach from profile context and a signal — treating DM as its own constrained channel with different norms from email, not as email-in-a-smaller-window. ## Inputs - Prospect profile URL + recent public activity (post, job change, comment) - Signal worth DM-ing over (and justified *in the DM*) - Relationship state: cold / connection / engager - Offer/claim you can defend - Optional: sender-side constraint (field you can't move on) ## Rules 1. **DM ≈ 300–500 characters.** If it reads long in the preview, it dies. 2. **Openers must carry signal.** "Saw your Substack post" is not a strategy; "Your post on X landed because of Y — we ran into the same thing at Z" is. Connect the claim to their activity, not your product. 3. **No pitch on DM.** DM sells the *conversation*, never the meeting. A second message may bridge to a question; a LinkedIn DM never says "we should set up a call." 4. **Sequence logic:** connection note → wait for accept → first DM = engagement with their activity (not a pitch) → only once signaled interest: DM a question. If ignored, stop. 5. **Draft-only by default.** LinkedIn has no DM API; you paste and send. The bundle asks for approval and never claims anything posted. 6. **Respect LinkedIn's norms.** No automation claims, no mass-DM framing, no credential-misuse. DM is a human craft. ## Approval Returns: **the drafted DM**, the signal justification (why this one), and the exact step in the sequence