saas-monetizationlisted

# saas-monetization — Monetize the platforms Turns the Build-Sell-Course selling playbook into an actionable workflow for the user's **existing SaaS products** (not agency services). Source knowledge: `{{RESEARCH_PATH}}\Claude Code Resurch\wiki\summaries\Build-Sell-Claude-Code-Course.md`. ## Core reframe (apply to everything) **Sell outcomes, not features.** Businesses buy **time, money, focus** — never the tech. Every pricing page, upgrade prompt, and email reframes a feature → an outcome. | Feature | Outcome | |---------|---------| | "Unlimited invoices" | "Issue an invoice in 30s, not 10 min" | | "Expense scanning" | "Snap a receipt → done. 5h/month back" | **10× ROI rule:** price ≈ a fraction of the yearly value. Always be able to show the math (price ÷ value). If a plan saves 5h/mo × €25 = €125/mo value, €20/mo = 6× ROI. ## The 5 monetization levers (diagnose which is the bottleneck first) Ask for the numbers BEFORE optimizing: active users · free→paid conversion % · ARPU · churn. Without metrics, default to **Distribution** (it's growth, not tuning). ### 1. Positioning (the reframe) - Landing + pricing lead with outcomes + the time/money/focus the product returns. - Add a timely hook when one exists (e.g. Facturka: "ready for the euro" — urgency converts). ### 2. Pricing & packaging - Value-based, anchored on what it's worth to that customer segment. - Tier on the pain points users will pay to remove (gate the *painful* features, not basics). - Show the ROI mat