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competitor-monitorlisted

Set up ongoing competitor monitoring — captures per-competitor baselines across content, pricing, ads, social, SEO, and SERP features, saves them via competitor-tracker.py, configures per-dimension scan schedules and alert rules, and produces an initial competitive intelligence brief with threat rankings. Triggers on "/digital-marketing-pro:competitor-monitor", "track our competitors over time", "watch competitor pricing pages", "set up competitor tracking", "detect when competitors change their site". Baselines power /digital-marketing-pro:competitor-alerts and share-of-voice trends. Reads the brand profile for competitive landscape context.
teachskillofskills-ai/DigitalMarketingPro-techshu · ★ 0 · Data & Documents · score 70
Install: claude install-skill teachskillofskills-ai/DigitalMarketingPro-techshu
# /digital-marketing-pro:competitor-monitor ## Purpose Set up and manage ongoing competitor monitoring. Define which competitors to track, what to monitor (content changes, pricing updates, ad activity, social mentions, SEO rankings, SERP feature ownership), how often to scan each dimension, and what alerts to trigger when significant changes are detected. This command establishes competitive intelligence baselines by capturing the current state of each competitor across all monitored dimensions, then configures recurring scans to detect and surface changes over time. Baselines serve as the reference point for all future change detection — without them, alerts have no context for what constitutes a meaningful shift versus normal fluctuation. Supports per-dimension scan frequencies so high-velocity dimensions like pricing and ads can be checked daily while slower-moving dimensions like content strategy and SEO authority are reviewed weekly or monthly. The monitoring configuration persists across sessions and powers both the competitor-alerts notification system and the share-of-voice trend tracking. ## Input Required The user must provide (or will be prompted for): - **Competitors to track**: A list of competitor names with their primary website URLs — e.g., "Acme Corp (acme.com), Beta Inc (beta.io), Gamma Labs (gammalabs.com)". Each competitor becomes a monitored entity with its own baseline profile and independent scan schedule. Minimum one competitor required, no upper