30x-seo-locallisted

# Local SEO Audit & Optimization ## What This Skill Does Audit and optimize a business's **local search presence** across Google Business Profile, Google Maps, Local Pack, and Gemini Ask Maps. **Does NOT do**: - Traditional on-page SEO → use `seo-page` - Backlink analysis → use `seo-backlinks` - AI platform visibility (ChatGPT/Claude/Perplexity) → use `seo-ai-visibility` --- ## Process ### Step 1: Gather Business Info Ask user for: | Field | Required | Example | |-------|----------|---------| | Business name | ✅ | "Blue Bottle Coffee" | | Website URL | ✅ | "https://bluebottlecoffee.com" | | Business category | ✅ | "Coffee shop" | | Service area / city | ✅ | "San Francisco, CA" | | GBP URL (if known) | Optional | Google Maps link | | Target keywords | Optional | "specialty coffee SF" | | Competitors (2-3) | Optional | Names or GBP URLs | | Multi-location? | Optional | Number of locations | #### GSC Data Integration (Optional) If user has Google Search Console access, pull local query data via `seo-monitor`: ``` /seo monitor keywords ``` Extract from GSC: - Queries containing city/area names → local keyword baseline - CTR by local keyword → identify underperformers - Average position for "[category] near me" patterns - Impressions vs clicks gap → missed local opportunities This data informs Steps 2-9 with real performance context. --- ### Step 2: GBP Completeness Audit (Google Official 13-Point Playbook) Based on Google's official GBP Optimization Playbook (Marc