seo-plan

# Strategic SEO Planning ## When to Use - Use when building an SEO strategy or roadmap for a new or existing site. - Use when planning content, architecture, and implementation phases together. - Use when the user asks for an SEO plan rather than a point-in-time audit. ## Process ### 1. Discovery - Business type, target audience, competitors, goals - Current site assessment (if exists) - Budget and timeline constraints - Key performance indicators (KPIs) ### 2. Competitive Analysis - Identify top 5 competitors - Analyze their content strategy, schema usage, technical setup - Identify keyword gaps and content opportunities - Assess their E-E-A-T signals - Estimate their domain authority ### 3. Architecture Design - Load industry template from `assets/` directory - Design URL hierarchy and content pillars - Plan internal linking strategy - Sitemap structure with quality gates applied - Information architecture for user journeys ### 4. Content Strategy - Content gaps vs competitors - Page types and estimated counts - Blog/resource topics and publishing cadence - E-E-A-T building plan (author bios, credentials, experience signals) - Content calendar with priorities ### 5. Technical Foundation - Hosting and performance requirements - Schema markup plan per page type - Core Web Vitals baseline targets - AI search readiness requirements - Mobile-first considerations ### 6. Implementation Roadmap (4 phases) #### Phase 1: Foundation (weeks 1-4) - Technical setup and infrastr...