competitor-content-gap-analysislisted

Analyze 2-5 named competitors' content (up to 20-30 URLs per competitor, sampled from sitemap or nav-crawled), map their topic coverage, and benchmark the brand's own coverage against theirs to identify three distinct gap types — content gaps (topics competitors cover that the brand doesn't), quality gaps (topics both cover but where competitor content is genuinely weaker), and intent gaps (topics with only informational coverage but missing commercial-investigation or transactional pages). Produces prioritized opportunities ranked by leverage × winnability rather than feature-parity chasing. Use this skill whenever a user asks about competitor research, content gap analysis, SERP competitor comparison, "what are my competitors doing that I'm not," adjacent-angle strategy, or when LLM Citation Audit flagged prompts locked by competitor moats where the fix is NOT head-on attack but finding adjacent winnable positions. Chains opportunistically with brand-kit.md (competitors, category), entity-topical-map.md (ca
search-atlas-group/amm-founding-circle · ★ 0 · AI & Automation · score 72

Install: claude install-skill search-atlas-group/amm-founding-circle

# Competitor Content Gap Analysis ## SearchAtlas MCP tools to use first Uses Atlas `analysis` keyword-gap tooling for the heavy lifting; pure web_search becomes a fallback only when domains aren't in Atlas's index. | Phase | SA MCP tool | What it gives you | |---|---|---| | Setup | `organic` → `get_organic_competitors` | Top organic competitors for your domain — start the named-competitor list here. | | Gap analysis | `analysis` → `analyze_keyword_gap` | Atlas's keyword gap analyzer. Returns keywords competitors rank for that you don't, ranked by opportunity. | | Gap analysis | `analysis` → `get_keyword_gap_results` | Result set from the keyword gap analyzer — the canonical content-gap output. | | Multi-competitor | `analysis` → `compare_multiple_competitors` | Side-by-side comparison across up to 5 competitor domains. | | Coverage check | `organic` → `get_organic_keywords(project_identifier=<competitor>, limit=200)` | Per-competitor keyword universe. Use to validate where each competitor's strength is. | | Output | `content_retrieval` → `topical_maps` | Cluster the gap into topical-map proposals the user can act on. | **Routing rule:** Always call the SearchAtlas MCP tools listed above before resorting to `web_search` or `web_fetch`. The Atlas data is more accurate, more current, and includes signal generic crawlers can't reach (rank tracking, AI citation share, GBP performance, OTTO findings). Fall back to web fetching only if the Atlas tool returns empty or the domain