sales-adroll

# AdRoll Platform Help Help the user with AdRoll platform questions — from retargeting pixel setup and audience building through cross-channel campaign management, ecommerce integrations, RollWorks ABM, and the NextRoll API. ## Step 1 — Gather context If `references/learnings.md` exists, read it first for accumulated knowledge. Ask the user: 1. **What area of AdRoll do you need help with?** - A) Retargeting — pixel setup, website visitor retargeting, dynamic ads - B) Campaigns — creating display, social, native, CTV, or DOOH campaigns - C) Audiences — segmentation, lookalikes, CRM audiences, exclusions - D) Email — AdRoll email retargeting campaigns - E) Ecommerce integration — Shopify, BigCommerce, WooCommerce, Wix - F) RollWorks ABM — account-based marketing, account lists, intent - G) Reporting & attribution — cross-channel analytics, ROAS, conversions - H) API — NextRoll API, automation, data access - I) Billing & account — plans, pricing, budget management - J) Something else — describe it 2. **What's your business type?** - A) Ecommerce / D2C brand - B) B2B SaaS or services - C) Agency managing multiple clients - D) Publisher / media - E) Other 3. **What are you trying to accomplish?** (describe your specific goal or question) **If the user's request already provides most of this context, skip directly to the relevant step.** Lead with your best-effort answer using reasonable assumptions (stated explicitly), then ask...