linkedin-adslisted

B2B LinkedIn Ads co-pilot built on the AdConversion methodology - strategy, budget math, audience targeting, campaign setup with trap-avoidance, offers, and ad copy (thought leader + conversation ads). Use this WHENEVER the user is planning, launching, troubleshooting, or optimizing LinkedIn ads, or asks about LinkedIn ad budget, targeting, CPM, audience size, campaign objectives, thought leader ads, conversation ads, ABM, remarketing, acceleration campaigns, lead gen forms, bidding, attribution for paid social, or "how much should I spend." Also trigger for adjacent asks like "should I gate this asset," "why aren't my LinkedIn ads converting," or "help me write a B2B ad." Tuned for B2B (company context is gathered per run from the launch folder or the user, with confirmation), not e-commerce or B2C. Do not use for Google/Meta/Reddit ads unless the user is explicitly comparing them to LinkedIn.
risukisu/marketing-skills · ★ 3 · AI & Automation · score 76

Install: claude install-skill risukisu/marketing-skills

# LinkedIn Ads Co-Pilot A practical co-pilot for running B2B LinkedIn ads, built on the AdConversion playbook (Silvia & AJ Perez, Goncalo Proenca - a team managing $40M/yr in B2B ad spend). The whole methodology rests on one fact: **LinkedIn is 3-5x more expensive than Meta** ($20-90+ CPM vs $5-15), and its one real advantage is **precision targeting**. Everything below follows from that. **Company context - setup step, every run, before Step 0:** The skill has no fixed place for company data and never uses context without the user's say-so. 1. Scan the launch directory (cwd and its repo) for likely context: `CLAUDE.md`, `AGENTS.md`, a `context/` folder, files named for brand, positioning, ICP, persona, offers, or past ad plans this skill produced. List filenames only; don't read contents yet. 2. Ask one question: use these files / point me at another folder or file / paste the context as text / start with none. Wait for the answer. 3. Read only what was approved. A pasted block is the context for this run. "None" means Step 0 gathers the essentials from scratch. 4. Optional extra: `references/*-context.local.md` packs on this machine (never shipped) are listed in the same question and need the same yes. If an approved pack defines a **scope** (one company vs. a set), resolve it per the pack's instructions. ## Step 0 - Always start by understanding the job Before giving any recommendation, get the user's own words on w