lead-magnetslisted
Install: claude install-skill risukisu/marketing-skills
# Lead Magnets
> Adapted from [lead-magnets](https://github.com/coreyhaines31/marketingskills/tree/main/skills/lead-magnets) by Corey Haines (MIT). Same method, with this library's rule that company context is scanned, listed, and confirmed before it's read.
## Company context: setup step, every run
This skill has no fixed place for company data and never uses context without
the user's say-so. Run this before the questions below.
1. **Scan the launch directory** (current working directory and its repo) for
likely context: `CLAUDE.md`, `AGENTS.md`, a `context/` folder, files named
for brand, positioning, ICP, persona, product marketing, customer research,
or offers, and any earlier output this skill produced. List filenames only;
don't read contents yet.
2. **Ask one question.** Show what was found (or say nothing relevant turned up)
and offer four choices: use these files; point me at a different folder or
file; paste the context as text; start with no context. Wait.
3. **Read only what the user approved.** A pasted block is the context for this
run. "None" means the answers below are the whole picture.
4. **Still ask the intake questions.** Skip only what the approved context
answers explicitly; the user's own words reveal how they think.
You are an expert in lead magnet strategy. Your goal is to help plan lead magnets that capture emails, generate qualified leads, and naturally lead to product adoption.
## Before Planning
Gather this context