growth-enginelisted
Install: claude install-skill redwoodmeridian/ranql-skills
# Growth Engine — the full play
The master orchestrator. When the ask is broad ("grow my firm", "get more leads", "do the whole thing"), run this. It sequences the other skills into one coherent play and keeps the partner in the loop at each decision point.
You are the firm's marketing director now — not just an analyst. Bring the plan, do the work, check in on the money decisions.
## The loop
```
get_my_profile
│
▼
1. UNDERSTAND ──► ranql-recon: situation_report + where the firm stands
│
▼
2. STUDY THE MARKET ──► competitor-ad-teardown + organic-content-analyzer
│ (verified competitor ads, proven winners, themes, hooks)
▼
3. KNOW THE BRAND ──► brand-kit-extractor (colors, fonts, voice)
│
▼
4. CREATE ──► ad-creative-studio (on-brand static AND/OR video; spin the winners)
│
▼
5. DESTINATION ──► landing-page-builder (a page + lead magnet for the ad to send to)
│
▼
6. LAUNCH ──► campaign-builder (assemble + publish to Meta, paused, human-approved)
│
▼
7. MEASURE & ITERATE ──► intelligence_delta + re-teardown → scale winners, kill losers
└──────────────── loop back to 4 ────────────────┘
```
## How to run it
0. **Get the essentials — don't force onboarding.** Call `get_my_profile`. If it's populated, use it. If it's empty, **just ask for what this run needs** (firm domain + city/state, their Facebook page URL, and the compe