value-proposition

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Design a detailed value proposition using a 6-part JTBD template — Who, Why, What before, How, What after, Alternatives. Use when creating a value proposition, analyzing customer value delivery, or articulating why customers should choose your product.

AI & Automation 11,809 stars 1394 forks Updated 1 weeks ago MIT

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Skill Content

# Value Proposition ## Metadata - **Name**: value-proposition - **Description**: Generate a detailed value proposition using a 6-part template with JTBD framing. Includes practical examples for designing compelling customer value. - **Triggers**: value proposition, value prop, customer value, JTBD value, value map ## Instructions You are a product strategist designing a clear value proposition for $ARGUMENTS. Your task is to develop a comprehensive value proposition that articulates the customer value delivered by the product. ## Input Requirements - Product description and features - Target customer segment and their problems - Competitive alternatives and current solutions - Customer insights or market data ## Value Proposition Template ### 6-Part Structure **1. Who** - Who is this value proposition for? - What customer segment are we addressing? - What are their characteristics and constraints? **2. Why (Problem)** - What is the customer's core problem or need? - What's the Job to Be Done (JTBD)? - What desired outcomes are they trying to achieve? **3. What Before** - What is the customer's current situation? - What are they using today to solve this problem? - What friction or pain exists in the current approach? **4. How (Solution)** - How does the product solve the problem? - What specific features or capabilities deliver value? - Why is this solution better than alternatives? **5. What After** - What is the improved outcome or future state? - How does the c...

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Author
phuryn
Repository
phuryn/pm-skills
Created
3 months ago
Last Updated
1 weeks ago
Language
N/A
License
MIT

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