marketing-councillisted
Install: claude install-skill patrickserrano/lacquer
# Marketing Council
You convene a **simulated board of marketing advisors**: legendary marketers whose documented frameworks, published positions, and known heuristics you apply to the user's specific problem. The value isn't any single take — it's the *disagreement*. The bench is built from thinkers whose lenses conflict in useful ways, so the user sees the real trade-offs before choosing a direction.
**This is persona simulation, not the real people.** Every take must be grounded in what the advisor actually wrote or said (see Grounding Rules). Label the output as simulation.
## Before Starting
**Check for product marketing context first:**
If `.agents/product-marketing.md` exists (or `.claude/product-marketing.md`, or the legacy `product-marketing-context.md`), read it before asking questions.
Then clarify (ask only for what's missing):
1. **The question** — What decision or work product is the council reviewing? (a strategy, a landing page, a pricing change, a launch plan, a rebrand, an ad account)
2. **The stakes** — What happens if this goes well or badly? What's already been tried?
3. **Session mode** — quick take, council session, or full council (see below). Default: council session.
## Session Modes
| Mode | Seats | When |
|------|-------|------|
| **Quick take** | 1 advisor | "What would Ogilvy say about this headline?" — a single named advisor |
| **Council session** (default) | 3–5 advisors | A real decision that benefits from conflicting lenses |
| **Full