seo-auditlisted

# Multi-lane SEO Audit ## Purpose Plan and synthesize a site assessment across the lanes that matter for the stated goal. This skill does not assume that every site needs every check, crawl a site without authorization, fabricate a complete inventory, or implement the findings. Read `references/audit-scope-protocol.md` before starting an audit. ## Scope first Record objectives, domains/properties, representative URLs/templates, locales, environments, access/consent, data sources, time window, exclusions, and decision owners. Choose only relevant lanes: technical, page/content, structured data, media, sitemaps, hreflang, programmatic systems, competitive evidence, AEO/GEO, or measurement. If an authorized crawler, analytics property, Search Console property, log source, or application access is unavailable, state the gap. Do not treat public snippets or third-party scores as a substitute for the inaccessible evidence. ## Workflow 1. **Design the evidence plan.** Define what capture/report proves each expected condition and which findings need current primary documentation. 2. **Run bounded lane assessments.** Route work to the relevant technical, page/content, schema, media, sitemap, international, programmatic, commerce, local, video, news/Discover, agentic, architecture, authority, conventional-performance, or AI-search specialist. Preserve their artifacts and disagreements. 3. **Classify findings.** Mark confirmed defects, supported opportunities, experiments, and u