gtm-reverse-engineerlisted

# GTM Reverse Engineer General, **company-agnostic** skill. Nothing about a specific brand is hardcoded in runtime logic. The target company is always supplied by the user (or clarified before run). ## Defaults (override if user already chose otherwise) | Setting | Default | |---------|---------| | Skill id | `gtm-reverse-engineer` | | Output root | `./outputs/gtm-playbook-<slug>/` under current workspace | | Depth | `standard` unless user says quick/max/full | | Modules | user-selected; if user says "full" / "in-depth" / "everything" → all modules | | Collectors | auto-detect (see below); never require Kimi or any browser bridge | | Extra vs base research | **Channel Completeness Contracts** on every gather + scorecard | If product choices are still ambiguous after reading the user message, ask before spending a large run. Do not invent the target company. ## When this skill triggers - Competitor / company GTM, growth, acquisition, positioning teardown - Single-channel asks: "only Instagram", "only X", "only ads", "only community" - Full playbook / 90-day copy plan / what not to copy - Modular or full-depth GTM research workflows ## Non-goals / honesty fence - Not insider or "stolen secrets." Public and user-session-visible signals only. - Not audited financials. Company-claimed ARR/users/valuation stay labeled. - Not equal depth for every company. Thin public exhaust → thin pack + explicit coverage. - Do not hardcode example companies as the run target. Examples in