applying-practical-typographylisted
Install: claude install-skill msewell/agent-stuff
# Applying Practical Typography
Prioritize readability over aesthetics. Choose what reinforces the meaning
of the text, not what looks prettiest in isolation.
## Workflow: Applying typography rules
1. **Set up body text first.** Choose font, point size (10–12pt print,
15–25px web), line spacing (120–145%), and line length (45–90 chars).
2. **Use correct characters.** Curly quotes (not straight), proper dashes
(not hyphens), real ellipses, proper symbols (©, ™, ×).
3. **Format with restraint.** Bold or italic (not both). No underlining in
print. All caps only for short runs, with 5–12% extra letterspacing.
One exclamation point per document. One space between sentences.
4. **Configure layout.** Margins large enough for proper line length.
Headings: max 3 levels, bold preferred, space above/below for emphasis.
First-line indents or paragraph spacing (not both).
5. **Use styles.** Define paragraph and character styles for consistency
and efficient global changes.
## Workflow: Reviewing text for typography issues
Check for these common problems (in priority order):
1. **Straight quotes** instead of curly quotes or apostrophes.
2. **Double spaces** between sentences.
3. **Hyphens** used where en dashes (ranges, pairs) or em dashes (breaks)
belong.
4. **Bad fonts** — Arial, Comic Sans, Papyrus, Copperplate, Times New Roman.
5. **Underlining** used for emphasis (print context).
6. **Missing letterspacing** on all caps or small caps text.
7. **Line lengt