pm-kotlerlisted
Install: claude install-skill ljucask/pureinn-product-development
# PM - Kotler's Five Levels of Product
## Agent mode (`--agent`)
Supports `--agent`: runs autonomously in a subagent, drafts the artifact from existing inputs, and returns a short summary + coverage note.
- **No flag** → interactive (default); if inputs are heavy, offer agent mode.
- **`--agent`** → obey. First check inputs are complete. Anything missing: do NOT invent it - mark `[ASSUMED - what/why]` in the output and summary. Never hallucinate to fill a gap.
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## What this skill does
Structures the product definition across five levels of value, from core benefit to future potential. Forces explicit separation of what the product IS from what it DOES and what it COULD become.
Output is used in two ways:
1. Product positioning - what we sell and why it matters (feeds PRD)
2. Feature planning preview - each level maps to a KANO category, giving early signal on what goes into MVP vs. post-MVP (feeds Phase 5)
No invented product facts. Claude structures the framework; user provides the product knowledge.
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## Dependencies
**Recommended before running:**
- `pm-hypotheses` (Results mode) - Go/No-Go verdict must be GO before running this skill
- `design-thinking` - UVP and core job-to-be-done are input to Level 1 and Level 3
- `pm-personas` - customer segments inform Level 3 (expected attributes per segment)
- `pm-market-analysis` - competitor benchmarks inform Level 3 (expected) and Level 4 (augmented)
**Produces artifacts used by:**
- `pm-prd` - Five Levels summ