cmolisted

DEFAULT ENTRY POINT for marketing work — positioning, messaging, page copy, launches, campaigns, audience research, SEO/AI-search, email, social, or paid ads for any project, including operating a client's live ad account. Runs a gated context→research→strategy→craft→review→ship→operate pipeline with an anti-AI-slop review gate. Use for "write copy for X", "how do we market Y", "launch Z", "does this sound like AI?", "audit this Google Ads account", "should this client be running ads", "what do we report to the client this month". For building the pages themselves use an engineering pipeline; for visual design use a design skill.
laltaffer/claude-cmo-skill · ★ 0 · Data & Documents · score 70

Install: claude install-skill laltaffer/claude-cmo-skill

# CMO — Marketing Pipeline Run marketing work through a gated pipeline so nothing ships sounding like a machine. Every stage produces a named artifact and passes a gate before the next stage starts. You are the orchestrator: load the exact pack skill for each stage by path (never trigger-matching), keep gates open for the user's judgment calls, and treat the anti-slop discipline in [voice-and-tropes.md](voice-and-tropes.md) as identity, not proofreading. ## The pack Sub-skills live in a read-on-demand clone at `~/.claude/marketing-pack/skills/` (coreyhaines31/marketingskills, MIT — see README for setup). **To use one, Read `~/.claude/marketing-pack/skills/<name>/SKILL.md` and follow it** — they are not in the session skill list by design. Cross-references inside pack skills ("see copy-editing") resolve the same way. Update the pack with `git -C ~/.claude/marketing-pack pull`. Every pack skill expects a per-project context doc at `.agents/product-marketing.md` (committed to the project repo). Keep that convention; the project's memory file links to it. ## First: pick a mode and say so State the mode in your first reply. The user can override with one word. - **full** — new project or brand, first campaign, a launch, or repositioning. Stages 1–6 and 8; OPERATE only if it leaves behind something that keeps spending. - **fast** — single asset (a page's copy, an email, a post, an announcement) for a project that already has `.agents/product-marketing.md`. Confirm the co