serp-features

Solid

When the user wants to understand or optimize for SERP feature types (PAA, sitelinks, rich results, AI Overviews). Also use when the user mentions "SERP," "SERP features," "search result features," "People Also Ask," "PAA," "sitelinks," "knowledge panel," "local pack," "rich results," "zero-click," "SERP types," "AI Overviews," "Bing Copilot," or "Yandex AI." For JSON-LD and rich result implementation, use schema-markup. For organic strategy and roadmap, use seo-strategy.

AI & Automation 562 stars 84 forks Updated today MIT

Install

Quality Score: 94/100

Stars 20%

92

Recency 20%

100

Frontmatter 20%

70

Documentation 15%

100

Issue Health 10%

50

License 10%

100

Description 5%

100

Skill Content

# SEO On-Page: SERP Features Guides SERP (Search Engine Results Page) features: types, obtainability, and optimization. ~98.5% of Google's first page includes SERP features; rich results receive ~58% of clicks vs 41% for standard listings. Understanding SERP features helps prioritize keywords and content strategy. **When invoking**: On **first use**, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On **subsequent use** or when the user asks to skip, go directly to the main output. ## Scope - **SERP feature types**: Organic enhancements, universal results, paid, knowledge - **Obtainability**: Which features are achievable; which require authority/partnerships - **Optimization**: Content, schema, and structure for each feature type - **Impact**: CTR, zero-click, traffic implications ## What Is a SERP Feature? A **SERP feature** is any result on a search results page that is **not** a traditional organic blue link. Features provide quick answers, visual enhancements, or alternative result types (images, local, news, etc.). ## Rich Results vs Featured Snippets | Dimension | Rich Results | Featured Snippets | |-----------|--------------|-------------------| | **Location** | Within standard organic listings; enhance a blue link | Above organic results; "position zero" | | **Generation** | Structured data (Schema/JSON-LD) added by site owner | Google extracts from page content; no schema required | | **Display**...

Details

Author: kostja94
Repository: kostja94/marketing-skills
Created: 3 months ago
Last Updated: today
Language: N/A
License: MIT

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