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keyword-cannibalizationlisted

Detect and fix cases where several pages on the same site compete for the same query, splitting signals and suppressing all of them. Use whenever the user mentions keyword cannibalization, pages competing with each other, the wrong page ranking for a query, rankings that keep swapping between URLs, duplicate topics, or has published many posts on similar subjects. Also use when a page won't rank despite being good, or when Search Console shows several URLs alternating for one term.
keupera/seo-skills · ★ 0 · Data & Documents · score 72
Install: claude install-skill keupera/seo-skills
# Keyword Cannibalization Cannibalization is when two or more pages on a site compete for the same query. Google picks one, the signals that should have concentrated on a single strong page are spread across several weaker ones, and the choice often flips week to week. It's over-diagnosed. Two pages appearing for related queries is normal and healthy. Real cannibalization has specific symptoms, and the fix is usually consolidation, which people resist because it means deleting work. ## What it actually looks like Real cannibalization shows at least two of these: - **The ranking URL for a query changes repeatedly** over weeks, with no content changes. - **Several URLs get impressions for the same query**, each with low CTR and mid-range position. - **The wrong page ranks** — a blog post ranking for a commercial term the product page should own. - **A page's position improved when another was removed**, historically. - **Two pages answer the same question**, and a reader wouldn't know which to read. What is **not** cannibalization: - Two pages ranking for **related but distinct** queries. That's coverage. - A category and a product page both appearing for a broad term. Different intents. - Two pages appearing in the same SERP. Google shows two results from one site regularly, and that's a good outcome, not a problem. - A page ranking for a term you didn't target. That's a bonus. ## Detection Group Search Console data by query, count distinct URLs, and look for the quer