snapchat-ads

# Snapchat Ads Campaigns Strategic guide for managing Snapchat advertising via the Snapchat Marketing API v1. The toolkit is a raw-HTTP client, so parameter types must be sent exactly as documented — strings as strings, integers as integers, and all money in **micro-currency**. ## Requirements - **Hyper MCP installed and connected.** [https://app.hyperfx.ai/mcp](https://app.hyperfx.ai/mcp) - **Snapchat Ads integration connected** (a Snap Business account with ad account access) at [https://app.hyperfx.ai/apps](https://app.hyperfx.ai/apps). If `snapchat_ads_list_organizations` is not in the tool list, stop and tell the user to enable Hyper MCP and connect Snapchat Ads. Creating ad squads or serving ads also requires an **active funding source** on the ad account — campaigns, media, and creatives can be created without one. ## Out of scope — defer to other skills - **Creative generation** (ad copy, images, video) → [`ad-creative-generation`](../ad-creative-generation) / [`video-generation`](../video-generation). - **Cross-platform campaign launches** → use this skill for Snapchat, then invoke `meta-ads` / `tiktok-ads` separately. ## Critical Rules > **CRITICAL**: All budgets and bids are in **micro-currency**. $1.00 = 1,000,000 micros. $50/day = `50000000`. Never pass dollar amounts directly. Minimum campaign daily budget / lifetime spend cap is **$20** (`20000000`). > **CRITICAL**: Create campaigns, ad squads, and ads with `status="PAUSED"`. Never launch live without ...