competitor-researchlisted
Install: claude install-skill haroExplorium/sales-skills-for-claude-code-competitor-research
# Competitor Research
Produce a dated, source-tagged competitive brief for one or more named rival companies using Explorium firmographics, strategic insights, funding history, workforce trends, and exec rosters.
## Input
- One or more competitor company names or domains (required).
- Optional brief purpose (e.g. "battlecard for renewal", "board update", "win-loss prep"). If absent, ask once for it before running the workflow so the synthesis stays grounded.
- Optional priority angles (e.g. "pricing pressure", "AI roadmap", "EMEA expansion").
- Optional named hypotheses to confirm or contradict.
## Workflow
1. Anchor on purpose. Restate the brief purpose, priority angles, and hypotheses in 1-2 sentences before any tool call so the downstream synthesis stays scoped.
2. Resolve each competitor to a business_id with `match-business` (pass name + domain when available). `match-business` returns only `business_id` (and the input echo); firmographics require a separate `enrich-business --type firmographics` call (see step 3). If the resolved business_id's firmographics show a major-brand input but headcount is 1-50 and NAICS is `551114` (Corporate Managing Offices) or SIC is `Hotels and motels`, the match likely routed to a registered-agent shell entity; re-try with the alternate domain (.so vs .com) or with the company name string. Do not proceed with the wrong business_id. Skip any name that does not resolve and flag it under data quality.
3. For each resolved competitor, cal