← ClaudeAtlas

messaging-ab-testerlisted

Generate 3-5 messaging variants for a value proposition, design structured A/B tests, and analyze results to determine which framing resonates most with ICP. Tests can run via LinkedIn organic posts, cold email subject line splits, or both. Pure reasoning for variant generation and analysis — the user deploys the tests through their own tools. Use when a team can't decide between messaging angles and needs data, not opinions.
gooseworks-ai/goose-skills · ★ 727 · Testing & QA · score 82
Install: claude install-skill gooseworks-ai/goose-skills
# Messaging A/B Tester Stop debating which message is better — test it. Generate messaging variants, deploy them through real channels, and measure which framing actually resonates with your ICP. **Core principle:** At seed/Series A, you don't have enough traffic for website A/B tests. But you do have enough LinkedIn impressions and cold email sends to test messaging angles fast. ## When to Use - "Which of these value props should we lead with?" - "Test our messaging angles and tell me which works" - "I can't decide between [message A] and [message B]" - "What messaging resonates most with [ICP]?" - "Run a messaging test for [product/feature]" ## Phase 0: Intake ### What to Test 1. **Core value prop** — The claim or positioning you want to test (e.g., "We help growth teams run outbound 10x faster") 2. **Test goal** — What are you deciding? (Headline for website, cold email angle, LinkedIn content strategy, ad copy direction) 3. **ICP** — Who should this resonate with? (Title, company type, stage) 4. **Current messaging** — What are you using today? (Baseline to beat) ### Test Channel 5. **Where to test:** - **LinkedIn organic** — Post variants across consecutive days, compare engagement - **Cold email** — A/B test subject lines or opening hooks via Smartlead - **Both** — Run in parallel for fastest signal 6. **Sample size available:** - LinkedIn: followers/typical impressions per post - Email: list size available for testing ### Constraints 7. **Number