google-ads-local-campaignslisted
Install: claude install-skill gmmh1/claude-paid-media-skills
# Google Ads Local Campaigns
> **Currency & scope note (last reviewed 2026-07-19):** Platform mechanics referenced here (character limits, campaign-type names, feature availability, thresholds, benchmark figures, policy specifics) reflect general practice as of the review date above and are **not guaranteed current** — ad platforms change quickly. Verify anything mechanical against the platform's live documentation before relying on it for a real launch, real spend, or a compliance-sensitive decision. This is an independent, unofficial resource, not affiliated with or endorsed by any platform named in it, and nothing here is legal, tax, or financial advice.
## Purpose
Set up and run the Google Ads products built specifically for local/service-area businesses: Local Services Ads (LSA, pay-per-lead, Google Guaranteed) and location-focused Search/Display/Local campaigns aimed at foot traffic or service-area calls.
## Trigger Conditions
- "Set up Local Services Ads for my business"
- "How do I get Google Guaranteed / Google Screened"
- "Drive foot traffic to my store with Google Ads"
- "Ads for my service-area business (plumber, contractor, lawyer, etc.)"
## Required Inputs
- Business type and whether it's eligible for Local Services Ads (home services, legal, real estate, and other approved categories vary by country)
- Service area (radius or list of cities/zip codes) vs. fixed storefront location(s)
- Licensing, insurance, and background-check documentation needed for LSA