← ClaudeAtlas

niche-signal-discoverylisted

Discover niche first-party signals that differentiate Closed Won vs Closed Lost accounts for ICP analysis. Use when the user provides won/lost customer domain lists and wants differential signals (website content, job listings, tech stack, maturity markers) to build account scoring models and prospecting criteria. Triggers: ICP analysis, niche signals, won vs lost analysis, differential signals, signal discovery, ICP signal report, account scoring signals, lead scoring, first-party signals, buyer signals. Before reading this file, first read deepline-gtm to understand the Deepline CLI tool and how to use it. Then read this file for guidance on the task.
getaero-io/gtm-eng-skills · ★ 25 · AI & Automation · score 81
Install: claude install-skill getaero-io/gtm-eng-skills
# Niche Signal Discovery Discover differential signals between Closed Won and Closed Lost accounts by extracting multi-page website content and job listings, then computing Laplace-smoothed lift scores to identify what distinguishes buyers from non-buyers. ## Prerequisites - **Deepline CLI** — All enrichment runs through `deepline enrich`. No separate API keys for exa/crustdata/apollo etc. - **Python 3** stdlib only — no pip dependencies for any shipped script. - **Credits** - paid web extraction plus CrustData job search. Run a small sample or `deepline tools describe crustdata_v2_job_search --json` for current Deepline-facing pricing before scaling. Step 7 contact discovery is additional. **Always get user approval before paid steps.** ## Deepline-First Principle Use `deepline enrich` for all enrichment, `deepline tools execute` for one-offs, `deepline playground` for inspection. Reruns are idempotent. Refer to `deepline-gtm` for command patterns and provider playbooks. ## Input requirements - Won and lost customer domain lists (≥20 won + ≥10 lost for statistical significance) - **Lookalikes can supplement Won** if Closed Won < 15. Add a Dataset Caveat to the report. - **Target company context** from Step 0 — what they sell, who they sell to, key personas. ## Pipeline ``` 0. Discover target company (what they sell, who they sell to) 0.5. Discover ecosystem (competitors, tech stack, buyer personas) 1. Prepare input CSV (deduplicate within won/lost groups) 1.0