funnel-validatorlisted

# Funnel Validator - DotCom Secrets Scorecard ## Overview Ruthlessly assess existing funnels against Russell Brunson's DotCom Secrets framework. Score objectively, expose conversion killers, prescribe actionable fixes. **Brunson's Core Principle:** "You're one funnel away from changing your life." ## When This Activates - "validate my funnel" / "rate my funnel" - "is my funnel good" - "why isn't my funnel converting" - Checking funnel before driving traffic - Low conversion rates on landing pages - Optimizing existing funnel ## Key Difference from funnel-architect - **funnel-architect:** Designing funnels from scratch - **funnel-validator:** Assessing existing funnels, scoring, fixing ## The Framework: DotCom Secrets Scorecard ``` HOOK (Grab Attention) → STORY (Build Connection) → OFFER (Close the Deal) ``` **Scoring Dimensions (6 total):** | Dimension | Weight | What It Measures | |-----------|--------|------------------| | Hook Strength | 2x | Does it stop the scroll and grab attention? | | Story Connection | 1.5x | Does it create emotional connection and belief? | | Offer Clarity | 2x | Is the offer clear, compelling, and irresistible? | | Value Ladder Fit | 1x | Does this funnel fit the ascension path? | | Traffic Match | 1.5x | Is the funnel matched to traffic temperature? | | Conversion Path | 1x | Is the next step obvious and frictionless? | **Max Score:** 100 points ## Rating Scale | Score | Rating | Verdict | |-------|--------|---------| | 85-100 | Conv