seo-campaignlisted
Install: claude install-skill danielimad/SKILLS
# SEO Campaign — engineer a 6-month campaign from zero
Boundary: this BUILDS the campaign — the research bank, the strategy, the locked plan, the task queue. It does not write the content and it does not run the daily measurement loop; it produces what those consume.
**Before starting, get the project config**: the Search Console property, which paid research tool is available and its remaining credits, the target market and language, and where campaign files should live. The repo's runbook (see the /runbook skill) is the right home for these.
**Prerequisite: run a technical sanity pass first** (see the /seo-health skill). You cannot rank what search engines cannot crawl, and content spend on a broken site is wasted.
## The order is the point (skip/reorder = pages that rank but get 0 clicks, or burnt credits)
### Phase 0–1 — Business + measurement (free, no tools)
- Audience & voice brief: who the buyer is, who it's NOT for, the wedge, voice do/don'ts, country/market. Everything later cites it.
- Confirm Search Console is live (domain verified, sitemap submitted). It is the free source of truth and everything downstream measures against it.
- Fix any blocker the technical pass surfaced before spending on content.
### Phase 2 — Research-tool gate (credit discipline)
- State the tool, credits remaining, and the spend plan in three lines, then WAIT for approval. Research credits are finite and easy to burn on queries that answer nothing.
- Validate access with ONE tiny cal