kai-growth-planlisted

> **Kai root note:** `knowledge/`, `harness/`, and `scripts/` paths in this skill live in the Kai install, not the user's project. Resolve them against the first ancestor directory of this SKILL.md that contains a `knowledge/` folder (the Kai plugin root, `~/.claude/kai`, or the kai-cmo-harness repo). `MARKETING.md`, `memory/`, and any output files live in the current project. If a referenced `scripts/` command is not available in this install, say so, skip it, and continue with the file-based guidance — never fabricate its output. ## Objective A marketing plan the founder can start executing on Monday, matched to the company's actual stage — so that effort goes to the constraint that is currently binding growth rather than to the tactic that is currently fashionable. The plan names what to do, what to deliberately not do, which growth loop to build, and what to measure. The wrong strategy at the right stage wastes money. Stage diagnosis is the load-bearing judgment in this skill. ## Done when Work type `strategy-plan` — floor **E3/C3/O1** (`harness/eco-floors.yaml`). - **E3** — a named human approved the exact plan document. - **C3** — the plan clears `banned_word_check`, and someone other than its author read it end to end. - **O1** — every P0 recommendation names the metric it targets, with a baseline, a threshold, and an owner. A plan whose first work item has no metric is not finished. A plan nobody executes is not CLOSED. Its outcome is `plan_adopted` / `first_ac