weekplanlisted

# Weekplan Planning here means deciding what does **not** get made. A plan that contains everything that would be possible isn't one. ## Approach 1. `PILLARS.md` for the target distribution, `FORMATS.md` for the available formats, `LEARNINGS.md` for what has performed recently. 2. Pull open ideas from the connected task tool, if one is connected – everything not yet produced. Without a tool: ask for the idea backlog. 3. Check occasions in the coming weeks: holidays, season, client dates, ongoing campaigns. 4. Clarify capacity: how many shoot days are available? Without that number the plan is fiction. If it wasn't given, assume one shoot day and flag that. 5. Build the plan, check the balance, create the tasks. ## Balance Check Compare the planned distribution against the target shares from `PILLARS.md` and show the deviation openly: ``` Educational planned 2 (50%) target 40% +10 Behind the Scenes planned 1 (25%) target 30% -5 Sales planned 1 (25%) target 20% +5 ``` A deviation of up to ten percentage points is immaterial – say so and don't tinker with it. Justify larger deviations: a sales week before a launch is allowed to fall out of line, as long as it's intentional. ## Factor in Shoot Economy Videos shot at the same location, in the same outfit, or with the same setup belong in the same week – otherwise one shoot day turns into two. Point it out when swapping a single video would save the plan half a shoot day. ## Output Forma