researching-marketlisted

# Market Research Guided Workflow Guided market research skill covering three phases: TAM/SAM/SOM market sizing with web research, competitive landscape analysis with positioning matrices, and hypothesis-driven customer interview question generation. Adapts questions to the user's business knowledge level. --- ## Purpose This skill produces credible, data-backed market size estimates for a business plan. It generates a structured output file at `devforgeai/specs/business/market-research/market-sizing.md` containing: - **TAM** (Total Addressable Market) - the total revenue opportunity - **SAM** (Serviceable Addressable Market) - the segment you can reach - **SOM** (Serviceable Obtainable Market) - the realistic near-term capture Each tier includes a dollar value estimate, methodology notes, source citations, and a confidence level. --- ## When to Use This Skill **Use when:** - A founder needs to validate market size for a business idea - A business plan requires TAM/SAM/SOM estimates with cited sources - Market research data is needed before investor conversations **Invoked by:** - `/market-research` command - `planning-business` skill (market research phase) --- ## Execution Mode and Phase Routing This skill supports two execution modes: **standalone** and **full workflow**. ### Standalone Mode Each phase can run standalone without requiring prior phases. There is no prerequisite for running any individual phase independently: - **market-sizing** standalone -