marketing-businesslisted
Install: claude install-skill bankielewicz/DevForgeAI
# Marketing Business
Marketing and customer acquisition skill that guides users through creating structured go-to-market strategies. Produces actionable GTM plans with channel prioritization, budget allocation, and launch timelines.
## When to Use
- User wants to create a go-to-market strategy
- User needs channel recommendations for their business model
- User wants a 30-day launch action plan
- User needs marketing budget allocation guidance
## Workflows
### Go-to-Market Strategy Builder
Guides user through creating a complete GTM plan based on business model, budget, and target audience.
**Reference Files:**
- `references/go-to-market-framework.md` - Complete GTM workflow with channel scoring, budget allocation rules, and action plan templates
- `references/channel-selection-matrix.md` - Channel scoring data for 8+ business model types
**Output File:** `devforgeai/specs/business/marketing/go-to-market.md`
**Workflow Steps:**
1. **Gather Inputs** via AskUserQuestion:
- Business model type (SaaS B2B, SaaS B2C, Marketplace, D2C, E-commerce, Subscription, Freemium, Agency)
- Monthly marketing budget range
- Target audience description
2. **Channel Selection:**
- Load `references/channel-selection-matrix.md`
- Score channels based on business model, budget, and audience
- Rank minimum 3 channels with rationale
- Allocate budget percentages (must sum to 100%)
3. **30-Day Launch Plan:**
- Generate minimum 10 action items
- Assign to 3 time w