website-copylisted

# Website Copy <!-- anthril-output-directive --> > **Output path directive (canonical — overrides in-body references).** > All file outputs from this skill MUST be written under `.anthril/reports/`. > Run `mkdir -p .anthril/reports` before the first `Write` call. > Primary artefact: `.anthril/reports/website-copy.md`. > Do NOT write to the project root or to bare filenames at cwd. > Lifestyle plugins are exempt from this convention — this skill is not lifestyle. ## Skill Metadata - **Skill ID:** website-copy - **Category:** Brand Output / Marketing Copy - **Output:** Multi-page website copy document with SEO meta and CTAs - **Complexity:** High - **Estimated Completion:** 25–50 minutes (interactive, multi-page) --- ## Description Generates production-ready website copy for the standard set of pages every brand needs: homepage, about, features (or services), pricing, contact, plus optional pages like FAQ, testimonials, case studies, and legal landing pages. Every page is grounded in the brand voice from `brand-identity` and the audience from `target-audience` (if available). Every page includes SEO meta data (title, description, slug) and conversion-focused CTAs. The output is structured for handoff to a developer, designer, or CMS — sections are clearly delineated, copy is the right length for each surface, and there are no placeholders or "lorem ipsum." Use this skill when: - Launching a new website - Refreshing copy on an existing site - Adding new product/service pa