brand-voicelisted

> **Template skill.** Fill in the [BRACKETED] placeholders with your organization's details — or paste your org context and ask Claude to populate them for you. # [YOUR ORGANIZATION] Brand Guidelines Source: [link to your brand guidelines document or file path] Last updated: [DATE] --- ## Organization Name Rules - **Full name:** [YOUR ORGANIZATION FULL NAME] - **Preferred short form:** [abbreviated name or acronym] - **First mention in any text:** "[Full Name] ([Acronym])" - **Subsequent mentions:** "[Acronym]" or "[Short Form]" - **Legal name:** [if different from marketing name — note when to use/avoid] - **Tagline:** "[YOUR TAGLINE]" - **Not acceptable:** [list common naming mistakes to avoid] - **Regional/divisional format:** [e.g., "[Org] APAC" on first mention, then "[Acronym] APAC"] --- ## Color Palette ### Primary Colors | Name | Hex | Usage | |------|-----|-------| | **[Color Name]** | `#[HEX]` | [primary use — e.g., headlines, buttons, primary accent] | | **[Color Name]** | `#[HEX]` | [primary use] | ### Secondary Colors | Name | Hex | Usage | |------|-----|-------| | **[Color Name]** | `#[HEX]` | [secondary use] | | **[Color Name]** | `#[HEX]` | [secondary use] | --- ## Typography ### Primary Fonts | Font | Weight | Usage | |------|--------|-------| | **[Font Name]** | [weight] | [headlines, headers, emphasis] | | **[Font Name]** | [weight] | [body text, subheads] | ### Substitute Fonts (when primary fonts are unavailable) | Primary | Substitute |