call-preplisted

# Call Prep — Deal Prepper > "Walk in sharper than anyone on the invite." ## When to use - "Prep me for my call with {company} at {time}" - "Demo tomorrow — what should I focus on?" - "Negotiation call, they want a discount" - Feeds on `account-research` output; triggers `proposal-builder` after a good call ## Workflow 1. **Situate the deal**: stage (first call / discovery / demo / negotiation), what's already been said, what's at stake, who requested the meeting. 2. **Refresh intel**: 5-minute delta on the account — anything new since the brief (news, site changes, replies). 3. **Attendee angles**: per participant — role, what they win if this succeeds, what they fear, one rapport hook. 4. **Set THE goal**: the single outcome that makes this call a win (e.g. "budget owner confirms Q3 window"), plus the fallback outcome. 5. **Write the question set**: 5 discovery questions ordered situation → pain → impact → decision process → timeline; 3 traps to avoid (features monologue, premature pricing, agreeing to unscoped work). 6. **Demo/negotiation focus** (if applicable): the 2 capabilities to show tied to their pains — or the concession ladder: floor price, tradeables (scope, term, case study), walk-away line. 7. **Compress to one page**: the cheat sheet below, glanceable mid-call. ## Output format ``` ## Call sheet — {company} · {date/time} · stage: {stage} GOAL: {one outcome} · Fallback: {outcome} **Attendees**: {name/role} — wins: ... · fears: ... · hook: ... **Context