ad-account-auditor

# Ad Account Auditor Audit one paid-media account or portfolio for incremental contribution and operating quality under declared constraints. Platform-reported ROAS is one input, never the objective or truth set by itself. ## When This Must Trigger - Before launching, materially increasing spend, or changing a risky bid/targeting strategy. - When tracking, attribution inflation, unsafe placements, claims, or wasted spend are in doubt. - When the user requests a ROAS/RQS account audit from their exports. ## Quick Start ```text Audit this USD account for direct response using 7-day click, 3-day lag, and $120 CAC ceiling. Run the incremental-profit profile against the holdout and order-ID exports. ``` ## Skill Contract **Reads:** one normalized account/portfolio evidence set. **Writes:** only a permissioned v3 artifact. **Done when:** required context and all 20 states are explicit, vetoes use verified evidence, and scorer output is reported without executing spend changes. This skill judges. `conversion-signal-qa`, `attribution-reconciler`, `campaign-architect`, `ad-creative-builder`, and `budget-pacing-monitor` build/fix the inputs. Never enable campaigns, change bids, upload audiences, or scale budgets without separate explicit approval. ## Data Sources | Need | Preferred evidence | |---|---| | Delivery/spend | Campaign, query, placement, audience, and change-history exports | | Outcome truth | Deduplicated order/lead IDs from ecommerce, analytics, or CRM | | Econom...