outreach-sequence-builderlisted
Install: claude install-skill Othmane-Khadri/gtm-engineer-playbook
# Outreach Sequence Builder
Build signal-triggered, multi-channel outreach sequences that convert. Maps **Signal --> Angle --> Channel --> Message --> Objection Pre-emption**. Produces ready-to-use sequences in markdown, written to `docs/sequences/`.
Can reference `docs/icp.md` for persona and pain-point data, and `docs/accounts/*.md` for account-level personalization. Works for any B2B product or service.
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## Methodology
Follow these steps in order. Do not skip steps. Do not produce output until Step 7.
### Step 1 -- Context Loading
Check for existing files before asking questions.
1. **Read `docs/icp.md`** if it exists. Extract:
- Target personas (titles, seniority, department)
- Company profile (size, industry, stage)
- Pain points (ranked by severity)
- Language patterns (how prospects describe their problems in their own words)
- Key differentiators of the product/service
2. **Glob `docs/accounts/*.md`** if any exist. Extract:
- Account names and context
- Known tech stack, recent news, or specific pain points
- Any existing relationship context
3. **If neither file exists**, gather the minimum viable context by asking the user these four questions (all four are required before proceeding):
- What does your product/service do? (one paragraph)
- Who are you targeting? (job title, company size, industry)
- What is the main problem you solve? (from the buyer's perspective)
- What is your key differentiator? (why you over the