competitive-analysislisted
Install: claude install-skill Mattakushi432/Claude-Code-Skills-Custom-DevTools-Pack
# Competitive Analysis Patterns
## Competitive Landscape Mapping
### Competitor Tiers
| Tier | Definition | How Many to Track |
|------|------------|-------------------|
| **Direct** | Same product, same customer | Top 5 deeply |
| **Indirect** | Different product, same job-to-be-done | 10-15 broadly |
| **Substitutes** | Completely different approach, same outcome | 5-10 peripherally |
| **Potential** | Not competitors today but could be | Watch list |
### Competitor Profile Template
```
Company: _______________
Founded: ___ HQ: ___ Employees: ___ Funding: ___
Product:
- Core value proposition:
- Primary use case:
- Target segment:
- Pricing model:
- Price points:
Strengths (from customer reviews, press):
1.
2.
3.
Weaknesses (from reviews, support forums):
1.
2.
3.
Recent moves (last 90 days):
- Product launches:
- Pricing changes:
- Partnership announcements:
- Hiring signals:
```
## SWOT Analysis
### SWOT Framework
| | Helpful | Harmful |
|--|---------|---------|
| **Internal** | Strengths | Weaknesses |
| **External** | Opportunities | Threats |
### Filling SWOT Rigorously
**Strengths** (internal, positive):
- Proprietary technology or IP
- Brand recognition and trust
- Customer relationships and NPS
- Unit economics and margins
- Team expertise
**Weaknesses** (internal, negative):
- Gaps in product functionality
- Technical debt
- Slow release velocity
- High churn rate
- Customer support quality
**Opportunities** (external, positive):
- Market segments u