real-contentlisted

# Real Content Replace every placeholder with real content — copy, imagery, data — on every page `PAGES.md` marks as passed. Read `DESIGN.md` first: its voice notes and dials set the register. Source from the user and existing project material; where none exists, write final copy in the site's voice and flag it for the user's validation. Words are design material, not decoration: they appear to make the page easier to understand, and therefore easier to use. ## Prerequisites | Skill | For | | ---------- | ---------------------------------------------------------- | | `imagegen` | generating the raster imagery of the sourcing ladder | | `grilling` | the optional voice/positioning grill at the exit gate | ## Copy rules - **The user's vocabulary.** Write from the end user's side of the screen: name things by what people control and recognize, never by how the system is built — a person manages notifications, not webhook config. - **Active voice, exact labels.** A control says exactly what happens when it's used: "Save changes", not "Submit". - **Label continuity.** An action keeps its name through the whole flow: the button that says "Publish" produces a toast that says "Published". - **One job per element.** Plain verbs, sentence case, tone matched to the brand and audience. - **Concrete verbs.** Say what the product does in its own language ("Sync your invoices"), in place of filler verbs like "Elevat