first-50-users

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Get the first 50 real users through channels the founder's ICP already uses. Use when the product shipped and nobody came, the founder is "posting more" with no result, or is reaching for paid ads before product-market fit.

AI & Automation 12 stars 1 forks Updated today MIT

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# Your first 50 users > You don't get your first 50 users by posting more. You get them by going where your users *already* discover tools, and, at the start, by doing things that don't scale. **Use this when:** you launched to silence, you're spraying every channel hoping one works, or you're about to buy ads to fix a problem ads can't fix. ## The core idea Every developer audience has an existing **technology-discovery loop**: the specific places they already go to find new tools. Your job isn't to invent demand; it's to position yourself *inside that loop*. And your first cohort is hand-to-hand: the TAB members from `talk-to-users` are your first users. ## Framework: the top of the DREAM funnel (Frankl) - **Discovery**: be where developers look: the communities, newsletters, influencers, and searches your ICP already uses. Metric: unique humans, not pageviews. - **Research**: give the interested dev a next step *before they forget you*: newsletter, Discord, free tier, docs. Developers can sit in Research for months, so sustain the relationship. Then **Evaluation** decides everything (see `know-if-its-working`): can a new dev get value **over a weekend, from docs and Stack Overflow, with no support call?** If not, more traffic just fills a leaky bucket. ## Framework: channels by stage (Czakon) **Pre-PMF (you are here for the first 50):** unscalable, direct, high-touch. - The people who posted about the problem (HN/Reddit/GitHub issues/X), DM them, personally. - You...

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Author
AIDevGTM
Repository
AIDevGTM/gtm-cofounder
Created
2 days ago
Last Updated
today
Language
N/A
License
MIT

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