linkedin-company-page-auditlisted

# LinkedIn Company Page Audit Company pages get a fraction of the organic reach personal profiles get. That is the whole strategic problem, and any audit that ignores it is decoration. **The rule this skill enforces:** the page is a credibility and proof asset that converts traffic sent to it. Reach comes from humans — the founder, the team, and employee reshares. Do not sell the user a plan built on the page going viral on its own. ## Step 1 — Get the page Ask for a paste: ``` Paste these, labeled: 1. Page name, tagline (120 chars), and the About/Overview text 2. Industry, company size, HQ location, founded year, website URL 3. Specialties list (up to 20) 4. Custom button: which one, and where does it point? 5. Follower count, and employees listed on the page 6. Last 5 posts: date, format, topic, reactions/comments 7. Featured/Products/Services sections, if any 8. Banner and logo: describe each in one line 9. Any Showcase pages ``` Optional live read: public company pages are viewable logged out. See `references/capture-page.md`. Use it to check what a stranger sees, not to scrape at volume. Then ask: **who should follow this page, and what do you want them to do?** For most small businesses the honest answer is "prospects who are already mid-evaluation" — that changes the entire content mix toward proof. ## Step 2 — Score the page Score 0–5 per row. Weights reflect what actually moves leads. | Element | Weight | Pass condition | |---|---|---| | Tagline (120 chars)