ad-creativelisted

# Ad Creative ## Purpose Produce one deliberate key visual for a campaign: scene, product, action, camera, and atmosphere chosen on purpose, palette limited to brand colours, copy either exact or absent, delivered in the sizes the channel needs. ## When to use - Paid social, display, email hero, or landing-page banner imagery. - Several sizes of one concept are needed. - Not for creator-style authenticity (`ugc-ad`) or editorial covers (`magazine-cover`). ## Inputs - Product or offer photo, or a description. Required. - Brand palette (2 colours plus 1 accent) and typeface, if copy will be added later. - Exact headline and CTA text, or "no copy" (default: no copy inside the image). - Platform sizes: 1:1 feed, 4:5 feed, 9:16 story or reel, 16:9 web. Default 1:1 plus 9:16. - Audience and mood in one line (e.g. "parents of youth athletes, energetic, trustworthy"). ## Output A **Creative Card** per concept, then the images if a generator is available. Creative Card format: 1. `Concept`: one sentence — the single idea the frame communicates. 2. `Prompt` in five layers: `Scene` (surface first, then backdrop) → `Subject` (product exact, centred or rule-of-thirds) → `Action` (what is happening around it) → `Camera` (lens and angle, e.g. "90mm, slight low angle") → `Atmosphere` (light direction, softbox position, mood). 3. `Palette`: product colour plus background colour plus one accent, nothing else. 4. `Copy`: exact text and safe-zone placement, or "none — typography ad