Thibaultbm
UserSEO & GEO skills for Claude Code, built with Claude Mythos 5. Rank in Google AND in LLMs (ChatGPT, Perplexity, Gemini): technical audits, backlinks, AI-optimized content, local SEO, and social amplification.
Categories
Indexed Skills (15)
geo-tracking
The canonical measurement skill for AI visibility, fully doable without paid tools or API keys. Sets up GA4 AI traffic reporting (custom channel group with a complete referrer regex placed above Referral), runs a monthly 50-100 buyer prompt panel to compute brand mention rate, citation rate, and share of voice versus competitors across ChatGPT, Perplexity, Google AI Overviews, Claude, and Gemini, and reads server logs for verified AI crawler and assistant fetcher hits as a leading indicator. Use this skill whenever the user wants to track AI traffic, measure ChatGPT or Perplexity referrals, see AI assistant visits in GA4, monitor brand mentions in AI answers, run prompt tracking, compute share of voice, build a monthly GEO report, prove AI visibility to a client, or detect AI bots in server logs. It is the repo reference for measurement. For building the prompt panel itself, use seo-keyword-research. For improving citation rates once gaps are found, use geo-visibility.
geo-visibility
The canonical skill for getting cited and recommended by AI engines (ChatGPT, Google AI Overviews and AI Mode, Perplexity, Claude, Gemini). Explains how each engine selects sources, applies passage-level citability rules (answer-first H2 blocks, self-contained chunks, definitions, sourced statistics, comparison tables), scores pages with a 5-pillar GEO rubric graded 0-100, checks what AI crawlers actually see, and enforces entity consistency plus third-party presence (reviews, YouTube, listicles, versus pages). Use this skill whenever the user mentions GEO, AEO, LLM SEO, AI visibility, AI citations, AI Overviews, being recommended by ChatGPT, brand in AI answers, citability, llms.txt, entity SEO, or asks why competitors appear in AI answers and they do not, or how to optimize content for AI engines. It is the repo reference for citability rules. For measuring mentions, citations, and AI traffic, use geo-tracking. For choosing target prompts and keywords, use seo-keyword-research.
obsidian-brain
Sets up and maintains a local Obsidian vault as the company's second brain, so every SEO and GEO skill in this kit works from real company knowledge instead of guesses. Covers the vault structure for a business (identity, product, customers, competitors, keywords), the dump workflow that converts PDFs, decks, transcripts and docs into linked markdown notes, the read-first protocol (Claude pulls context from the vault before acting), and the SEO action log updated at the end of every session. Use this skill whenever the user mentions Obsidian, a vault, a knowledge base, a second brain, connecting Claude to company data or docs, dumping company files for AI, centralizing business knowledge, or asks how to give Claude context about their company, or why Claude keeps asking for facts they already wrote down. Also use it at the start of any SEO engagement to scaffold the vault, and at the end of sessions to log actions. For the SEO work itself, hand off to the other skills in this kit.
seo-backlinks
Plans and runs off-page SEO end to end, covering link building strategy, link profile review without paid tools, ninja linking (hands-on acquisition of links from profiles, forums, Q&A sites, directories, and communities), digital PR built on proprietary data, broken link building, linkable assets, and brand mention building for AI visibility (GEO). Use this skill whenever the user mentions backlinks, link building, netlinking, off-page SEO, domain authority or domain rating, link juice, anchor text, link velocity, guest posts, niche edits, broken links, unlinked brand mentions, disavow, toxic links, PBNs, digital PR, HARO, or link exchanges; asks how to get links, how to raise authority, or why competitors outrank them despite weaker content; or wants the brand cited more often in ChatGPT, Perplexity, or Google AI Overviews. Also use it to audit a backlink profile, design a 90-day link acquisition plan, or evaluate a single link opportunity. For local citations and NAP consistency, see the seo-local skill.
seo-content-blog
Writes, rewrites, or reviews blog articles optimized for both Google rankings and AI citations (ChatGPT, Perplexity, Google AI Overviews), applying a 12-element article skeleton (answer-first summary block, question-form H2s, expert quotes and statistics, authority sources, internal links to commercial pages, FAQ from People Also Ask, SERP-benchmarked length). Use this skill whenever the user asks to write a blog post or article, draft blog content, create an article outline or content brief, optimize, refresh, or rewrite an existing post, review an AI-generated draft before publishing, plan blog publishing cadence, or asks why an article does not rank or never gets cited by AI engines. Also use it for requests like 'make this post rank', 'improve this article', or 'turn this keyword into an article'. For product, service, or collection page copy, use the seo-content-product-page, seo-content-service-page, or seo-content-collection-page skills.
seo-content-collection-page
Optimizes e-commerce collection, category, and product listing pages (PLPs) for Google and for AI assistants. Covers the bottom-of-page SEO text block (placement, length, structure), faceted navigation and filter URL control, pagination canonicals, thin or empty collection cleanup, internal linking, and CollectionPage schema. Use this skill whenever the user wants to create, write, audit, or optimize a collection page, category page, PLP, shop page, or product archive on Shopify, WooCommerce, Magento, BigCommerce, PrestaShop, or a custom storefront; asks where to place category text, how to handle filtered URLs (?color=red&size=m), pagination canonicals, duplicate or empty categories, or crawl budget on an online store; or mentions category page SEO, e-commerce taxonomy, faceted navigation, or getting category pages cited in AI answers. For individual product pages, use the seo-content-product-page skill. For sitewide link architecture, use the seo-internal-linking skill.
seo-content-product-page
Optimizes e-commerce product pages (PDPs) for Google rankings and for AI assistants (ChatGPT, Perplexity, Claude, Google AI Overviews) that now recommend products directly. Covers unique product descriptions, FAQ and definition blocks, review placement, real photo requirements, title, H1, slug and meta rules, out-of-stock handling, Product schema essentials, and the ChatGPT Shopping product feed. Use this skill whenever the user wants to write, rewrite, audit, or optimize a product page, product description, or product detail page on Shopify, WooCommerce, Magento, BigCommerce, PrestaShop, Wix, Webflow, or a custom storefront; asks why product pages get no traffic or traffic without sales; or mentions e-commerce SEO, PDP optimization, product copywriting, duplicate manufacturer descriptions, out-of-stock or discontinued products, or getting products recommended by ChatGPT. For category, collection, or product listing pages, use the seo-content-collection-page skill.
seo-content-service-page
Plans, writes, rewrites, and audits service pages and service-business landing pages, the money pages of agencies, consultants, trades, clinics, law firms, and SaaS. Applies a field-tested wireframe that ranks and converts (hero with CTA, social proof, benefits, numbered process, founder bio with real photo, 750+ word SEO text block, reviews, FAQ, final CTA), enforces one service = one page, sets title/H1/slug/meta patterns, benchmarks competitor depth, builds region and city pages for multi-area businesses, and adds a GEO layer so AI assistants recommend the business. Use this skill whenever the user works on a service page, landing page, agency or consultant site, a plumber, lawyer, dentist, electrician, or clinic website, an "our services" page, a lead generation page, a city or service-area page, or a one-page site that gets no organic leads. For blog articles, use the seo-content-blog skill. For Google Business Profile, reviews, and Maps, use the seo-local skill.
seo-geo-audit
Runs a complete SEO + GEO audit of any website, covering technical health, tags, images, site architecture, content, keywords, e-commerce, local, backlinks, and AI visibility (ChatGPT, Perplexity, Google AI Overviews), then delivers a prioritized action plan or a plain-language summary. Use this skill whenever the user gives a URL and wants to know what to improve, asks to audit or review a site, asks why a site does not rank or never gets mentioned by AI assistants, wants to compare a site against competitors, or asks "what is wrong with my site" or "is my site ready for SEO". Also use it to establish a baseline before any larger SEO project. After the audit, hand off deep work to the specialized skills (seo-technical, seo-content-blog, seo-backlinks, geo-visibility, geo-tracking).
seo-internal-linking
Designs and repairs internal linking architecture so authority flows from blog content to the pages that sell and every page stays crawlable. Covers money page mapping, orphan page detection, content silos and hub-and-spoke clusters, anchor text variation, breadcrumbs, menu and footer roles, blog subfolder placement, and keyword cannibalization merges with 301s. Use this skill whenever the user asks to add internal links to an article, build a topic cluster or silo, fix orphan pages, plan or audit site architecture, decide which pages a new post should link to, move a blog off a subdomain, restructure navigation menus, or asks why a page is indexed but never ranks. Also use it for requests like 'interlink these posts', 'internal linking strategy', 'link juice', or 'orphaned URLs in the sitemap'. For earning external backlinks, use the seo-backlinks skill. For making individual pages citable by AI engines, use the geo-visibility skill. For writing the article content itself, use the seo-content-blog skill.
seo-keyword-research
Runs keyword research grounded in how buyers actually search, then extends it with AI prompt research. Validates real query language with Google autocomplete, People Also Ask, Reddit threads, and customer words, maps every keyword to one intent and one page, finds quick wins in Google Search Console, tests for cannibalization, builds the on-page placement matrix, and constructs a 50-100 buyer prompt panel for ChatGPT, Perplexity, and Google AI Mode. Works fully without paid tools or API keys. Use this skill whenever the user mentions keyword research, search intent, keyword mapping, cannibalization, long-tail keywords, content gaps, topic clusters, query fan-out, prompt research, buyer prompts, LLM SEO, what to write about, or which queries to target, and before planning any new blog, product, service, or comparison page. It outputs the keyword map and the prompt panel. For measuring AI visibility with that panel, use geo-tracking. For improving citation rates on existing pages, use geo-visibility.
seo-local
Improves local search visibility end to end, Google Business Profile (GBP) audit and completion, category strategy, review generation and replies, NAP consistency, location pages with LocalBusiness schema, multi-location and service-area setups, suspended listing reinstatement, and a GEO layer so AI assistants recommend the business for "best [trade] in [city]" queries. Use this skill whenever the user mentions Google Business Profile, GBP, Google Maps, the local pack or 3-pack, local SEO, citations, reviews and star ratings, a restaurant, clinic, law firm, plumber, dentist, gym, or store serving a local area, a business that does not show up on Maps, choosing GBP categories, replying to a negative review, or a suspended listing. Also use it to plan the local page for each branch or service area. For building citation and directory links, use the seo-backlinks skill. For writing the service and city pages themselves, use the seo-content-service-page skill.
seo-schema-markup
Implements and audits structured data, the Schema.org JSON-LD that still earns surfaces in 2026: Organization with sameAs, Article, Product, Offer, AggregateRating, LocalBusiness, BreadcrumbList, Person, WebSite, VideoObject, Event. Ships ready-to-adapt JSON-LD templates, a status table of what Google dropped (FAQPage rich results removed in May 2026, HowTo dead), entity graph linking with @id, and a two-validator routine. Use this skill whenever the user mentions schema, schema markup, structured data, JSON-LD, microdata, rich results, rich snippets, review stars, star ratings, product markup, breadcrumbs, sameAs, entity SEO, knowledge panel, Rich Results Test errors, or asks why FAQ markup shows nothing anymore. Also use it when writing or reviewing any schema code, choosing which types to deploy, or wiring author and publisher entities for E-E-A-T. For crawlability, rendering and AI crawler access, use the seo-technical skill. For entity consistency across the wider web, use the geo-visibility skill.
seo-technical
Audits and fixes technical SEO: indexation, crawlability, robots.txt, sitemaps, IndexNow, Core Web Vitals, page speed, JavaScript rendering, AI crawler access, canonicals, hreflang, HTTPS, and site migrations. Canonical skill of this repository for AI crawler control and JS rendering: its references/ai-crawlers.md covers GPTBot, OAI-SearchBot, ChatGPT-User, ClaudeBot, PerplexityBot, Google-Extended, Bingbot, CCBot, with paste-ready robots.txt blocks and IP verification. Use this skill whenever the user mentions a technical SEO audit, a site or page not indexed, Core Web Vitals, LCP, INP, CLS, PageSpeed, slow pages, robots.txt, meta robots, noindex, sitemap issues, llms.txt, AI crawlers, GPTBot, content invisible to ChatGPT or Perplexity, server-side rendering, hreflang, duplicate content, a migration, redesign or domain change, or a hacked site. For structured data and JSON-LD, use the seo-schema-markup skill. For writing content that AI engines cite, use the geo-visibility skill.
social-amplification
The fifth pillar in this repo, social content distribution and repurposing aimed strictly at SEO and GEO, driving branded search and feeding the third-party surfaces (YouTube, Reddit, LinkedIn) that AI engines cite. Turns one pillar asset into native posts per platform and prioritizes platforms by search and AI return over vanity reach. Use this skill whenever the user mentions social media for SEO, content distribution, content amplification, repurposing a blog post or pillar article, YouTube SEO, Reddit marketing, LinkedIn content, social signals, brand awareness for search, getting on Reddit or YouTube for AI visibility, appearing when people ask ChatGPT, or building an audience that supports rankings. Be eager to trigger; this work is under-served. For earning backlinks and brand mention placements, use the seo-backlinks skill. For which surfaces AI engines cite and passage citability, use the geo-visibility skill. For measuring social and AI traffic, use the geo-tracking skill.
Bio shown is the top-scored skill's repo description as a fallback — real GitHub bios land in a future update.